These days every business should have its own website. It doesn’t matter what kind of business you own; it needs a site. Owning a business is not easy or cheap, and you may not want to hire someone to build you a site. These days you can build a website for your business all by yourself, it is simpler and easier than you imagined. And here are a few guidelines to help you:
This is one of the most important features of your site. If it’s possible try and find a domain name that contains the name of your business, or the name of the service that you provide. Because your site is your way to stay in touch with your customers, make sure that your domain name is easy to remember and yet unique at the same time. After choosing a domain name, make sure that it is available and not taken.
* Choose your host and web builder:
In order to save yourself time and money, you can choose a web builder that will also host your site. This will save you a lot of effort. It is still always important to look at the small print and make sure that you register only to familiar sites, and that the program that you purchase matches your need.
These days you don’t need to know programming languages to build a site. There are many web builders that are designed for people with no programming skills, but you can incorporate codes into a web builder if you want to. WordPress.com is one of the world’s most famous web builders. There are also other builders based on the simple drop and drag builders such as wix.com and many more that can choose from.
* Build your site:
Now it’s time to actually build your site. Make sure that it has more than just one page; it will give it a more professional feeling. I recommend that your site will also have an “about us” page to describe your business, its history and yourself. A “contact us” page will help new costumers contact you. If your business has social media pages, include links in your site. You also want to make sure that the site has a mobile compatible mode.
* Maintain your website:
Always upload new content and update your site. It doesn’t have to be anything drastic; you can just change the background, or add a new post to your blog. You just need to make sure that your customers feel that your site is fresh and that you are always present.