Oct 21

Spicy Logo Designs: Hot Chilly Logos

We have some hot and spicy logo selection ready to inspire you today. Looking into chili and pepper logo designs I’ve found a surprisingly large diversity in the way this small and hot thing is used as a design element. From restaurants to design and street wear you’ll find the chili used in the most creative way to express something edgy, powerful, with great impact. Check out this hot selection of super creative chili logo designs.

Chilinism Logo by Vikkiv

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Oct 18

Sothink SWF Decompiler for Mac 6.5—Playing Flash on iPhone is not a Dream

Flash playing in iPhone? That’s not a dream anymore. Great news for all web designers using Mac —the Sothink SWF Decompiler for Mac 6.5 is officially published! It is a significant event for all web designers. What’s new on version 6.5? It converts swf file to html5 format, which enables flash playing on the browsers like Safari. So it is not a dream to play flash on iPhone or iPad.
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Sep 13

How to Get Free Vector Resources by Decompiling SWF in Minutes?

Have you ever thought of reusing the SWF resources included in some exquisite Flash movies? Would you like to know how to extract these wonderful resources to apply them in your own flash creation or web designing? You can stop here!

Our product — Sothink SWF Decompiler can help you out in minutes. Sothink SWF Decompiler is a leading-industry Flash decompiling tool which can be used to extract elements, such as shapes, images, sprites, etc. from Flash movies. In this tutorial, I will show you how to extract SWF resources from a SWF file by Sothink SWF Decompiler.

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Sep 09

1 Retweet On Twitter, 1000+Vectors For Free!

tweet3Do you lack vector materials while designing? Do you need even more vectors for a perfect work?

Here comes the highlight—you can have free pack of more than 1000 vectors for just a retweet on Twitter! That’s not joking! That’s an absolute bonus for every designer!

We are very glad to announce the Twitter Retweet Campaign for Sothink SWF Decompiler. To express our warm thanks to all users, we offer Free Pack of 1000+ Vectors to enrich your vector collection and help you develop a website more efficiently. To help more users to participate in this activity, we provide two ways; you can choose any way you like:

1. Visit our Twitter and retweet this message;

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Aug 30

Win FREE Copy of Sothink SWF Decompiler for Mac via Mac App Store

Big news for all Mac users! Sothink SWF Decompiler for Mac is available at Mac App Store now. SourceTec Software Co., Ltd. has just launched a campaign in which every customer has 20% chance to win a free copy of this product.

How to win this chance?

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1. Buy through Mac App Store

2. Write review on Mac App Store after using

3. Get Your Money Refund

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Aug 26

Big Special Offer for SWF Decompiler – 2ND Set 50% Discount

We are very glad to announce a big special offer for Sothink SWF Decompiler 2nd Set 50% Discount! As the most popular software from SourceTec Software, it is the industry-leading Flash decompiler for you to convert SWF to FLA or FLEX, as well as convert Flash to HTML5.

To help more users enjoy this special offer, we provide three flexible ways. You can choose any way as you like:

SWF_Decompile_50

1. Directly order two sets by totally $119; Order Now >> Continue reading

Aug 19

Fundamental Guidelines Of E-Commerce Checkout Design

Here is the harsh reality of e-commerce websites: according to recent e-commerce studies, at least 59.8% of potential customers abandon their shopping cart (MarketingSherpa puts it at 59.8%, SeeWhy at 83% and MarketLive at 62.14%). The main question is why do customers abandon their shopping cart so often? Is there some fundamental mistake that designers of e-commerce websites do very often? Are there any common guidelines or rules of thumbs that make it more difficult for our users to purchase products? And is there some meaningful way to improve the conversion rates for our products?

Well, that’s exactly what we wanted to find out. In 2010, we recruited a batch of Web users and conducted a usability study, focusing only on the checkout user experience, from “Cart” to “Completed order.” The study was conducted using the “think aloud” protocol and was documented by recording everything that happened on the computer screen. The behavior of the test subjects was then analyzed by scrutinizing these recordings at a later date.

Credit-card-payment in Fundamental Guidelines Of E-Commerce Checkout Design
The study has shown that it is often difficult to lead customers to the final step in the checkout process when the only thing left is to submit their credit card details.

The 15 e-commerce websites that we tested were: 1-800-Flowers, AllPosters, American Apparel, Amnesty, Apple, HobbyTron, Levi’s, Newegg, Nordstrom, Oakley, Perfume.com, PetSmart, Thomann, Walmart and Zappos.

In total, the test subjects were given more than 500 usability issues, ranging from being distracted by animated graphics to being thrown off course by an illogical checkout flow. These issues were then analyzed and distilled into 63 checkout usability guidelines in a report titled “E-Commerce Checkout Usability.” In this article, we’ll share 11 fundamental guidelines from that report with you.

1. Your Checkout Process Should Be Completely Linear

Issue: Having steps within steps confuses and intimidates customers as it breaks with their mental model of a linear checkout.

One of the worst usability violations that we discovered in our testing was non-linear checkout processes. Websites with a non-linear checkout process left several of our test subjects confused and intimidated. At the time of testing, both Walmart and Zappos had a non-linear checkout process.

The typical way to “accidentally” end up with a non-linear checkout process is to create steps within steps. This happens, for example, when the customer has to set a “Preferred shipping address” (Walmart’s violation) or “Create an account” (Zappos’ violation) on a separate page, and is then redirected to a previous checkout step upon completion.

Below, you can see Walmart’s checkout flow in thumbnails (click image for larger view). Notice that it’s non-linear because the “Preferred shipping address” sub-step directs the user to a previous step:

Non-linear in Fundamental Guidelines Of E-Commerce Checkout Design Continue reading